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GIRL.FRIENDS. The only way I know to yell at you is use ALL CAPS…but I also appreciate how intensely obnoxious it would be for me to write this entire blog post in caps, so I’ll skip it. Just know, though, that every word I write here is written with the highest, most extreme level of excitement and a whole lot of “pinch-me-right-now-how-can-this-be-real-life.”

Since we’re girlfriends, I’m just gonna put it aaaalllll out there. I’m going to tell you the real deal. The real deal is this:  I started this blog as a hobby. I started this blog as a place to share my handmade cards.  When I started this blog, I looked up to heavy hitters like Liz Kartchner of Dear Lizzy…I still do! You’ve heard me say it before…but I’ll say it again…I started this blog with zero…did you hear me ZEEEEEEERO, intention of making it my full-time gig. I SURE AS HELL did not intend to one day release my own collection of crafting supplies. A collection of crafting supplies manufactured by the exact same company as Dear Lizzy. 

Well friends, the product collection that I never thought would happen is here. For almost one year, I’ve been working with American Crafts to develop and curate a collection of crafting supplies that reflect Damask Love perfectly. Wild Card is part of the new Designer Destination section of JOANN Stores. Designer Destination is intended to give you the feeling of a paper boutique with the convenience of driving to your nearest JOANN. The Damask Love Wild Card collection will be positioned next to collections from Shimelle, Jen Hadfield, Maggie Holmes and Paige Taylor Evans.

For the Wild Card collection, I wanted to create products that are:

  1. Functional
  2. Fun
  3. Colorful…obviously
  4. Quirky
  5. Super duper easy to use!

I’m proud to say that Wild Card by Damask Love is ALL of these things and so much more.

]Now that you have a bit of the backstory on Wild Card, let’s take a detailed look at each element of this collection

Wild Card Project Pad – filled with stickers, ephemera, patterned paper, shaped cards AND an envelope template!

Wild Card 6×8 Paper Pad –

this paper is perfect for folding in half to create a quick card and in the back of pad you’ll find an envelope liner template. Are you wondering if this envelope liner template fits the envelope template from the Project Pad…why yes, yes it does!

Wild Card Ephemera – 40 die cut pieces of the cutest designs you ever did see.

Shaker Sticker // Adhesive Sequins // Washi Tape // Puffy Stickers

Mini Cards – so perfect for a quick little note for a friend! Also perfectly sized to use as journaling cards on in your memory keeping journals or planner!

Rub-On Embellishments // Sticker Sheet

And there she in in all her glory! The complete Wild Card Collection! Come visit me on Facebook where I’m sharing a flip through each Project Pad – giving you a close look at each element of the collection.


Keep on crafting with these other posts

57 thoughts on “Damask Love Wild Card: Everything You Need To Know

  1. Hey. Congrats. The link to check for stores isn’t working for me. It just links to Pinterest to pin it.

  2. Congratulations!!! Has such a fun feel to the products you can’t help but want them ALL! Can’t wait until my Joann’s has them.


  3. Praise Jesus!! Two of the three Joann Stores close to me will carry the Damask Love collection! I cannot wait to get it all!!! Whoo hoo!!!

  4. OMG this is awesome!!! And I love the colors!!! Can’t wait to get some, my store is on the list yay! But when I check their website the paper says unavailable. I’ll keep checking!

  5. daaaaang- every crafty girls DREAM! Congrats! You have been on it since I started following you way back in the day! You deserve this!

    Time for some new new and thank you American Crafts!

  6. So happy for you, these all look so fun! But, my state not in the list of stores that carry Wild Card waaaaahhhhhhh ???? fingers crossed that will change soon! In the meantime are they available online?

  7. Uhmm Amber why isn’t Joann in Plantation, FL on this list? We up here in Sunrise, Plantation & Davie LOVE us some Damask Love too. I’ve been stalking mine since you mentioned it. I know they get tired if me calling… you’re So Famous now I’m sure you can make this happen for us.

  8. Awesome – your collection is in a store near enough to me! I am SO excited for you!!! I have followed you for years, enjoyed seeing you on Making It and HSN, and now you have your own products! CONGRATULATIONS!!!
    I don’t mean to jump the gun – but I’m sure you are already thinking about the next collection? I would be so happy if you would make a “crafty” line. When you showed the Miss Maker collection from another company I went everywhere trying to get those stickers and pieces to no avail. I’m sure your designs would be even better… Just a thought… 😉

  9. I’m SO EXCITED to find this in stores!!! When I first saw that you have designed a collection, I thought, “It can’t be! This is amazing!” I super love that you have focused your collection around cardmaking. I’m a cardmaker myself so I’m excited to use some of these products! Congrats!!

  10. Congrats Amber!!! ? I’m so happy for you! Love your Wild Card collection…it’s so fun, colorful, and just makes me happy. ?

  11. My Montana store does not carry it, and the on line Joann’s is out of many of the products and don’t even list the individual 12 by 12 papers. I wish you sold it through your website.
    I love the products and was so looking forward to using them.

  12. My store is on the list!
    It is still 70 miles away, so it might be a few days before I can get there, but will sure be looking for it when I do.

  13. Amber,
    I love, love, love your product line! Gotta get myself over to Joann’s!.
    I love watching your instagram bits, reading your posts… you are sooooo fun. Will you come be my neighbor??? lol That sounds creepy, but I swear I am not. LOL you would be a crazy fun friend to have!
    and also, I love your top in this post. Is that one of the ones you had made? Would love to see the pattern for that!!

  14. Love the collection. Is the 12×12 paper available at Joanns? I’m not seeing it when I search the site.

  15. I finally got some of the cardstock today and its amazing!! I love it all. Congrats and Can not wait to see if there is more when the holidays roll around!!


  16. Hi Amber, I am so proud of you and I love this paper line! I found the paper pads at my local Joanns, just waiting for the embellishments. Its awesome to see an African American woman with a product line from American Crafts. Congratulations lady, you deserve it, you are an awesome crafter. Looking forward to seeing much more from you!

  17. I ❤️❤️ This collection!! I have the small paper pack and I make hexagon stickers out of it to use in my happy planner!!!

  18. AMAZING!!!! Just like you! A BIG congrats to you Amber. Love it! One look and you can tell it was designed by you. How exciting. Lexi says congrats too. You’ve come along way since those papertrey days when we met you at the stamp-a-faire because you had the extra ticket. You still have the EXTRA!!

  19. I found a store not too far from me-I can’t wait to go there and see the collection.
    Congrats on your success!??

    1. Hi. I love the collection. Do you think it will ever be released to other stores? It’s so sad that Joann doesn’t ship overseas.

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